vancleem.com http://vancleem.com personal blog Fri, 23 Mar 2012 10:50:26 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Where to start with Six Sigma http://vancleem.com/http:/vancleem.com/marketing http://vancleem.com/http:/vancleem.com/marketing#comments Fri, 23 Mar 2012 10:44:37 +0000 Grant van Cleemput http://vancleem.com/?p=996 The starting point for improving your activity is mastering 2 fundamentals:

  • Understanding what your customer reqauirements and tying them in with key product featrures
  • Breaking down your business into just a few processes (less than 10) and tying them in with key indicators

Strangely enough, both these things can be done using the QFD (Quality Function Deployment) method.

Customer requirements :

Phase 1 : You will need to take a sample of your customers and start gathering data asking 2 open ended questions mixing their order :

  1. What do you like about our product or service
  2. What do you dislike about our product or service

Phase 2 : Once you have collected 50 verbatim customer answers, you can start catogorizing the answers with a focus group or members of your team.

]]> http://vancleem.com/http:/vancleem.com/marketing/feed 0 New post test http://vancleem.com/http:/vancleem.com/marketing http://vancleem.com/http:/vancleem.com/marketing#comments Wed, 21 Mar 2012 10:54:28 +0000 Grant van Cleemput http://vancleem.com/?p=960 this is a test

]]> http://vancleem.com/http:/vancleem.com/marketing/feed 0